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VIDEO BODY LANGUAGE – webcast

This dramatic year brought about new practices, new formats and the need of new skills. In this seminar, held by an extraordinary association of women-directors, we shared with participants latest research updates on how to improv communication in the virtual world Donwload HERE course material

“Pandemic Marketing”: aprender de los casos de éxito en una época marcada por las crisis

https://youtu.be/5_O1WeGRymY What can a company learn from a crisis? What will consumer want? We try to answer to these questions, with top edge data and case histories, in this webinar host by the prestigious Universidad de Palermo #1 MBA in LatAm for Marketing, technology and Finance according to Career Specialization Rankings 2021 Que pueden aprenderContinueContinue reading ““Pandemic Marketing”: aprender de los casos de éxito en una época marcada por las crisis”

Niche marketing in mature markets- opportunities for Pasta in Argentina

Descarga AQUI la nota completa en el Anuario Argentino de Pastas Secas 2020 Argentina Pasta Market is mature and declining, margins are shrinking and players are mostly concentrated in a strategy of low-cost. In this article, written for the Country Industrial Union of pasta producer, we show the audience, with details and examples, how to find valueContinueContinue reading “Niche marketing in mature markets- opportunities for Pasta in Argentina”

L2 – INNOVARE E CREARE

L2 – NEGOZIARE E CONVINCERE

L2 – LE RIUNIONI

L2 – IL COLLOQUIO DI LAVORO

Impara l’italiano del lavoro e degli affari con questo corso -disponibile per scuole o gruppi di alunni precostituiti. A partire dal livello intermedioAttivitá che stimolano le quattro abilitá di base e quelle composteLessico, espressioni, situazioni MATERIALE D’AULA italiano-al-lavoro-ud1-cv-e-presentazioniDownload MATERIALI INTEGRATIVI ESERCIZI SULL’ IMPERATIVO: L’imperativo positivo e negativo, Ripasso generale imperativo (con alcuni pronomi) ; FocusContinueContinue reading “L2 – IL COLLOQUIO DI LAVORO”

NEUROMARKETING AND NEUROSALES

Emotion is what drives 95% of our sales. Understanding how the brain of the consumers work, is a tremendous tool to improve performances. In a seminar organized by the Italian Chamber of Commerce in Argentina, we guided local companies in a path of understanding of the mechanisms of neuro-marketing.

WORKSHOP – INTERNATIONAL COMMUNICATION SKILLS

In todays golbalized world, improving international communication skills is key to success. In this workshop, we guided a selected group of highly proficient students from Universitá di Pavia in the practice of international communication. An asset for their future carreer, both as accademic or pratictionners.

NEURO-COMMUNICATION

Negotiation is not just a matter of strenght: it is a matter of understanding the mechanisms of neuro-communication. In this seminar, organized by the Italian Chamber of Commerce in Argentina for a dynamic group of local companies and professionals, we uncovered the secrets of neuro-communication